Pledge to be Toxic-Free

PLEDGE TO BE TOXIC-FREE — We should be able to trust that the products we buy are safe — especially ones our families use every day, directly on our bodies. That’s why we’re calling on major personal care product companies to pledge to go toxic-free.

We should be able to trust that the products we buy are safe — especially ones our families use every day, directly on our bodies.  

We’ve looked into it, however, and discovered that when we shampoo our hair or wash our hands, we’re likely dosing our bodies with chemicals that can disrupt our hormones, cause developmental problems, and even cause cancer.

Daily exposure to chemicals of concern 

Companies are allowed to put nearly any chemical they want into the products we use every day, despite the fact that the government doesn’t test those chemicals for safety or require any pre-market approval.  As a result, we’ve seen formaldehyde in baby shampoo, phthalates in cosmetics, and more, as small amounts of chemicals of concern have become far too common in many products. 

Exposure to chemicals is especially a concern when it comes to personal care products — things like hand soap, shampoo, lotion, baby wipes, shaving gel, and toothpaste — because we put them directly on our skin on a regular basis, where they can be absorbed or breathed in. On average, women use about a dozen of these products every day, and men use about six.  In fact, the average person in the U.S. is exposed to more than 100 different chemicals from personal care products before they leave the house every morning.  

Manufacturers also don't have to disclose what chemicals make up a product's "fragrance." This means consumers are left not knowing whether a product contains any of hundreds of chemicals of concern, like phthalates and styrene, because it’s typically claimed as a trade secret.  


Photos by Shutterstock users Lukas Gojda & Monticello. 

These exposures, even in very small amounts, can add up over time, and doctors warn of serious health risks as a result. That’s both dangerous and unnecessary. And this problem is especially urgent for the most vulnerable among us—babies and children—whose bodies are much more susceptible to the doses of chemicals coming from products all around us. There’s no reason we should have to risk our health or that of our children every time we brush our teeth or put on deodorant. 

That’s why we’re calling on major personal care product companies to pledge to be toxic-free. 

Safe alternatives are possible and profitable

Just about everyone uses personal care products, and no one wants to get cancer—or any of the other negative health effects linked to chemicals in many of these products. So why let companies profit by exposing you to chemicals that aren’t proven safe, when they could make your favorite products without them? 

Consumer demand has already started to move some companies to go toxic-free, and has helped contribute to the growth of an $11 billion safe cosmetics industry. For example, Johnson & Johnson has begun to remove certain chemicals from their products, showing that this is possible and profitable. And The Honest Company, founded on a commitment to make healthy products that don’t contain chemicals of concern, has skyrocketed to a valuation of $1.7 billion within its first three years.  

If enough of us raise our voices, the rest of the industry will follow their lead. Pressure from consumers, public calls for change in the media, and shareholder demands will create the right conditions for major personal care product manufacturers such as Unilever, L’Oreal, and Procter & Gamble to respond by removing toxics from their products and disclosing all ingredients in their fragrances.

We can't afford to wait to take action

Cancer kills. Developmental problems needlessly make lives more difficult. Reproductive dysfunction brings pain and heartbreak. The list goes on. We are all exposed to the invisible threat of toxic chemicals from products in our daily lives, increasing our risk for these devastating illnesses. 

We can immediately reduce the amount of chemicals we carry in our bodies by shopping for products that don’t contain toxic chemicals, but we can only solve the larger problem by getting these chemicals out of the supply chain — and that’s where personal care product manufacturers are in the best place to protect us.  

When manufacturers pledge to be toxic-free, we can all rest assured that our favorite products aren’t increasing our risk of cancer, or a host of other life-altering health problems. We will be able to bathe our children and protect them from the sun with the peace of mind that we can trust what’s in our products — and without having to research a laundry list of 7-syllable ingredients. We can eliminate toxic chemicals in personal care products — and have one less thing to worry about when we get ready for the day. 

We’re Calling On L’ORÉAL To Go Toxic-Free

U.S. PIRG, along with other Consumer, public health, and environmental groups across the country are urging L’Oréal to disclose all of its fragrance ingredients, as well as remove carcinogens and other chemicals linked to health problems from its cosmetic products.

Together, we can make personal care products without dangerous chemicals the industry standard. Thanks to our previous work earlier this year, popular personal care product maker Unilever, which owns brands like Dove and Caress, made a bold move to announce that it would disclose most of its fragrance ingredients by 2018. 

Join more than 150,000 Americans in calling on L’Oréal to pledge to be toxic-free.  

Issue updates

Blog Post | Public Health, Food

Colonel-quality chicken | Anya Vanecek

Last week, KFC announced a "Re-Colonelzation" of its recipes and cooking techniques. But in their effort to improve quality, they missed an important ingredient: a commitment to help protect public health.

> Keep Reading
Media Hit | Public Health, Food

Louisville Courier Journal - KFC Should End Use of Antibiotics

KFC recently announced a “Re-Colonelization” of its food, but missed an important piece of the puzzle — it has not committed to serving meat raised without the routine use of antibiotics.

> Keep Reading
Blog Post | Public Health

Flint Pediatrician Gave a Voice to the Voiceless in Flint, Michigan | Anna Low-Beer

Dr. Mona Hanna-Attisha is the Flint pediatrician who led the charge in proving that Flint water was tainted by lead and was poisoning the community. Without her drive and dedication to the children of Flint, it is hard to say how long government officials might have left the public in the dark about the mounting crisis. In honor of Women’s History Month we’re recognizing Dr. Hanna-Attisha -- a doctor, mother, and activist -- who has relentlessly fought for the public interest. 

> Keep Reading
Blog Post | Public Health, Food

Subway’s New Sandwich is Helping Save Antibiotics | Anya Vanecek

Subway just released its first sandwich made with meat raised without antibiotics. It was a delicious way to address one of the most pressing public health issues of our time.

> Keep Reading
Blog Post | Public Health

U.S. PIRG Testifies in Favor of Strong Chemical Plant Safety Rule | Carli Jensen

Earlier this month, the EPA formally proposed a long-awaited rule on chemical plant safety in response to an executive order issued in 2013 by President Obama, which called on several agencies, including the EPA to modernize their chemical plant safety rules. The new proposed rule triggered a 60-day public comment period, and with it, a public hearing in Washington, D.C., where Legislative Director Jerry Slominski gave the following statement for U.S. PIRG:

> Keep Reading

Pages

Media Hit | Public Health

CBS News: Watchdog Warns of Toy Dangers as Holidays Near

Shoppers awaiting this week's traditional kick-off of the holiday shopping season should find plenty of safe toys for children, but consumer advocates say some dangers still lurk.

> Keep Reading
News Release | U.S. PIRG | Public Health

House Committee Approves Flawed Chemical Security Legislation

Nearly ten years after the September 11 attacks, it is unacceptable that millions of Americans are still living under the threat of chemical disaster. The Department of Homeland Security has repeatedly asked Congress for the authority to require the highest risk chemical plants to convert to safer alternatives to eliminate or reduce the consequences of a terrorist attack.  We are dismayed that the Committee’s vote today allows the threats to public safety and security posed by these facilities to persist.

> Keep Reading
News Release | U.S. PIRG | Public Health

As House Committee Takes Up Bill to Weaken Consumer Product Safety Improvement Act (CPSIA), Consumer, Health, and Safety Groups Press Members to Put Kids First

As the House Energy and Commerce Committee prepared to consider H.R. 1939, the Enhancing CPSC Authority and Discretion Act of 2011, a coalition of consumer, health, and safety groups said lawmakers should put kids first and reject the bill because it would weaken the Consumer Product Safety Improvement Act (CPSIA), a vital law that keeps unsafe toys and products off the shelves.

> Keep Reading
News Release | U.S. PIRG | Public Health

Consumer, Health, and Safety Groups Urge Congress to Reject Bill that Weakens the Consumer Product Safety Improvement Act (CPSIA)

A coalition of consumer, health, and safety groups today called on Congress to reject a bill that would weaken the Consumer Product Safety Improvement Act (CPSIA), a vital law that keeps unsafe toys and products off the shelves.

> Keep Reading
News Release | U.S. PIRG | Public Health

Senator Lautenberg Introduces Bill to Protect Public health, Reform Toxics Policy

Senator Frank Lautenberg (D-NJ) today introduced the Safe Chemicals Act – a bill to reform the 1976 Toxic Substances Control Act (TSCA). The Safe Chemicals Act will require safety testing of all industrial chemicals, and puts the burden on industry to prove that chemicals are safe in order to get on or stay on the market.

> Keep Reading

Pages

Blog Post | Public Health

The Next Battle: E-Cigarettes | Anna Low-Beer

The decline of the tobacco industry is one of America's greatest public health victories. But what about e-cigarettes, found to have cancer-causing chemicals? This could be the next consumer battle.

> Keep Reading
Blog Post | Public Health

Lessons From Abroad | Anya Vanecek

Antibiotic resistance is now a global problem, and we're not helping.

> Keep Reading
Blog Post | Public Health

Livestock, Antibiotics, and Pretend Play | Steve Blackledge

The industry is pretending that antibiotics use on factory farms today is healthy and safe, but their arguments muddy the truth. 

> Keep Reading
Blog Post | Public Health

Back to School: Asbestos in Crayons | Anna Low-Beer

This back to school season, be sure that your children's school supplies and toys are safe. A new Environmental Working Group report shows that some popular crayon brands contain asbestos fibers. Read on to see which ones and what else you need to know about asbestos regulation.

> Keep Reading
Blog Post | Public Health

A Soggy Statement from Subway | Anya Vanecek

Subway recently made a statement about their antibiotics policy. Here's where they fall short.

> Keep Reading

Pages

View AllRSS Feed

L'OREAL: PLEDGE TO BE TOXIC-FREE

We should know whether the products we use on our bodies are safe. Tell L'Oreal to be a leader and Pledge to be Toxic-Free.

Support Us

Your donation supports U.S. PIRG’s work to stand up for consumers on the issues that matter, especially when powerful interests are blocking progress.

Consumer Alerts

Join our network and stay up to date on our campaigns, get important consumer updates and take action on critical issues.
Optional Member Code